Smiley X ellesse
We worked with London-based culture brand Wavey Garms to unveil the campaign to our second collaborative collection with Smiley.
After a year indoors it is inspired by our brands rich history in rave culture the campaign celebrates the locations, motifs and style of the rave scene, and aims to stir up a nostalgia and excitement to rave again across the globe.
The collection itself brings together ellesse’s sportswear designs with Smiley’s counter-culture heritage. Dual logo design sees the iconic Smiley face fused with the ellesse Semi-Palla logo feature across a range of rave-ready staples.
